{"id":3658,"date":"2009-10-24T15:47:48","date_gmt":"2009-10-24T12:47:48","guid":{"rendered":"http:\/\/www.altso.org.tr\/genel\/turistik-imaj-semineri-duzenlendi\/"},"modified":"2009-10-24T15:47:48","modified_gmt":"2009-10-24T12:47:48","slug":"turistik-imaj-semineri-duzenlendi","status":"publish","type":"post","link":"https:\/\/www.altso.org.tr\/en\/genel\/turistik-imaj-semineri-duzenlendi\/","title":{"rendered":"TUR\u0130ST\u0130K \u0130MAJ SEM\u0130NER\u0130 D\u00dcZENLEND\u0130"},"content":{"rendered":"<p><strong>`TUR\u0130ZMDE \u0130MAJ, PARA VE KALKINMA DEMEK`<br \/>  <\/strong>      Odam\u0131z\u00a0ile K\u00fclt\u00fcr Ve Turizm Bakanl\u0131\u011f\u0131 Ara\u015ft\u0131rma Ve E\u011fitim Genel M\u00fcd\u00fcrl\u00fc\u011f\u00fc \u0130\u015fbirli\u011finde, toplumumuzda turizm bilincini olu\u015fturmak ve geli\u015ftirmek amac\u0131yla; m\u00fclki idare amirleri, yerel y\u00f6netim temsilcileri,\u00a0 kamu kurum ve kurulu\u015flar\u0131 \u00e7al\u0131\u015fanlar\u0131, i\u015fverenler, sivil toplum \u00f6rg\u00fctleri ve turizm sekt\u00f6r\u00fcnde hizmet verenlere y\u00f6nelik olarak d\u00fczenlenen Turistik \u0130maj semineri yap\u0131ld\u0131.<\/p>\n<div class=\"clearfix\"><\/div>\n<div class=\"spacer\"><\/div>\n<p>  Seminere konu\u015fmac\u0131 olarak Dr. Murat KIZANLIKLI kat\u0131ld\u0131. K\u0131zanl\u0131kl\u0131 turizmde \u201c\u0130maj\u201d\u0131n \u00e7ok \u00f6nemli oldu\u011funu ve tatil tercihlerinin de T\u00fcrkiye\u2019nin imaj\u0131 ile do\u011fru orant\u0131l\u0131 oldu\u011funu s\u00f6yledi.<br \/>    Son y\u0131llarda \u00f6zellikle Rus Pazar\u0131\u2019nda T\u00fcrkiye ve Alanya\u2019n\u0131n imaj\u0131n\u0131n olumlu \u00f6l\u00e7\u00fcde artmas\u0131 nedeniyle Rus Pazar\u0131nda ciddi hareketlenme oldu\u011funu s\u00f6yleyen K\u0131zanl\u0131kl\u0131, baz\u0131 \u00fclkelerle devletleraras\u0131 anla\u015fmazl\u0131klar\u0131n imaj zedelenmesine yol a\u00e7t\u0131\u011f\u0131n\u0131 s\u00f6yledi.      \u0130maj\u0131n sadece tan\u0131t\u0131mla de\u011fil \u00f6zellikle gelen turistlere kar\u015f\u0131 yap\u0131lan olumlu yakla\u015f\u0131mlar ve davran\u0131\u015flarla desteklenmesi gerekti\u011fini s\u00f6yleyen K\u0131zanl\u0131kl\u0131, d\u00fcr\u00fcstl\u00fc\u011f\u00fcn ve misafirperverli\u011fin \u00e7ok \u00f6nemli oldu\u011funa dikkat \u00e7ekti.           <\/p>\n<p>    Son y\u0131llarda ortaya \u00e7\u0131kan \u201cKu\u015f Gribi veya Domuz Gribi\u201d gibi vak\u2019a lar\u0131n turizm pazar\u0131nda rekabet eden \u00fclkeler aras\u0131nda belirleyici \u00f6zelli\u011fi oldu\u011funa da dikkat \u00e7eken K\u0131zanl\u0131kl\u0131, bas\u0131n\u0131n bu tip olaylar\u0131 gazete man\u015fetlerine ta\u015f\u0131mas\u0131yla imaj kay\u0131plar\u0131 ya\u015fand\u0131\u011f\u0131n\u0131 ve turizm ekonomisinin olumsuz etkilendi\u011fini s\u00f6yledi.      Devletin ve bireylerin turiste bak\u0131\u015f a\u00e7\u0131s\u0131n\u0131n yenilenmesi halinde olu\u015facak imaj ile T\u00fcrkiye`nin turizmde ilk 5`e girebilece\u011fini ifade eden Dr Murat K\u0131zanl\u0131kl\u0131, `Turizmde imaj, sosyo ekonomik kalk\u0131nma demektir. Kolluk g\u00fc\u00e7lerimiz, jandarmam\u0131z, esnaf\u0131m\u0131z, sokaktaki vatanda\u015f\u0131m\u0131z turiste g\u00fcler y\u00fcz tatl\u0131 dille yakla\u015fsa, turizm gelirlerimizde patlama ya\u015fan\u0131r. Turizmde y\u0131ll\u0131k gelirimiz 22 milyon dolar. \u0130maj\u0131m\u0131z\u0131n d\u00fczelmesi halinde bu rakam 60 milyon dolara ula\u015f\u0131r.` diye konu\u015ftu.           <br \/>  <strong>TUR\u0130STLE \u0130LET\u0130\u015e\u0130M SOKAKTA BA\u015eLAR<br \/>  <\/strong><br \/>  Dr K\u0131zanl\u0131kl\u0131, \u201cYerli ve yabanc\u0131 turistlere kar\u015f\u0131 samimi oldu\u011fumuzu g\u00f6stermeliyiz. Cesaretlendirici bir konu\u015fma tarz\u0131 olmal\u0131 ve kar\u015f\u0131m\u0131zdaki k\u00fc\u00e7\u00fck d\u00fc\u015f\u00fcrecek yakla\u015f\u0131mlardan ve hitaplardan ka\u00e7\u0131nmal\u0131y\u0131z. Yabanc\u0131 turistler i\u00e7in dil bilen personeli mutlaka i\u015f yerinde bulundurmam\u0131z gerekir ki, insanlar ileti\u015fim kurabilsinler. Turistlerin sokakta g\u00f6rd\u00fc\u011f\u00fc taksici, esnaf, servis elemanlar\u0131, otob\u00fcs ve tren garlar\u0131ndaki \u00e7al\u0131\u015fanlar ve sokakta adres sorduklar\u0131 vatanda\u015flar ile ileti\u015fimleri ba\u015flar. Onlara \u00f6nemli olduklar\u0131n\u0131 hissettirin ve onlarla tart\u0131\u015fmaktan ka\u00e7\u0131n\u0131n\u201d dedi.     \u00a0      \u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>`TUR\u0130ZMDE \u0130MAJ, PARA VE KALKINMA DEMEK` Odam\u0131z\u00a0ile K\u00fclt\u00fcr Ve Turizm Bakanl\u0131\u011f\u0131 Ara\u015ft\u0131rma Ve E\u011fitim Genel M\u00fcd\u00fcrl\u00fc\u011f\u00fc \u0130\u015fbirli\u011finde, toplumumuzda turizm bilincini olu\u015fturmak ve geli\u015ftirmek amac\u0131yla; m\u00fclki idare amirleri, yerel y\u00f6netim temsilcileri,\u00a0 kamu kurum ve kurulu\u015flar\u0131 \u00e7al\u0131\u015fanlar\u0131, i\u015fverenler, sivil toplum \u00f6rg\u00fctleri ve turizm sekt\u00f6r\u00fcnde hizmet verenlere y\u00f6nelik olarak d\u00fczenlenen Turistik \u0130maj semineri yap\u0131ld\u0131.<\/p>\n","protected":false},"author":1,"featured_media":3662,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"gallery","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3658","post","type-post","status-publish","format-gallery","has-post-thumbnail","hentry","category-genel","post_format-post-format-gallery"],"_links":{"self":[{"href":"https:\/\/www.altso.org.tr\/en\/wp-json\/wp\/v2\/posts\/3658","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.altso.org.tr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.altso.org.tr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.altso.org.tr\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.altso.org.tr\/en\/wp-json\/wp\/v2\/comments?post=3658"}],"version-history":[{"count":0,"href":"https:\/\/www.altso.org.tr\/en\/wp-json\/wp\/v2\/posts\/3658\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.altso.org.tr\/en\/wp-json\/wp\/v2\/media\/3662"}],"wp:attachment":[{"href":"https:\/\/www.altso.org.tr\/en\/wp-json\/wp\/v2\/media?parent=3658"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.altso.org.tr\/en\/wp-json\/wp\/v2\/categories?post=3658"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.altso.org.tr\/en\/wp-json\/wp\/v2\/tags?post=3658"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}