{"id":4247,"date":"2010-02-27T13:25:23","date_gmt":"2010-02-27T11:25:23","guid":{"rendered":"http:\/\/www.altso.org.tr\/genel\/profesyonel-satis-icin-nlp-teknigi-egitimi\/"},"modified":"2010-02-27T13:25:23","modified_gmt":"2010-02-27T11:25:23","slug":"profesyonel-satis-icin-nlp-teknigi-egitimi","status":"publish","type":"post","link":"https:\/\/www.altso.org.tr\/en\/genel\/profesyonel-satis-icin-nlp-teknigi-egitimi\/","title":{"rendered":"PROFESYONEL SATI\u015e \u0130\u00c7\u0130N NLP TEKN\u0130\u011e\u0130 E\u011e\u0130T\u0130M\u0130"},"content":{"rendered":"<p><strong>PROFESYONEL SATI\u015eTA HEDEFE &#8220;NLP&#8221; \u0130LE\u00a0 ULA\u015eMAK DAHA KOLAY<\/strong>       Odam\u0131z taraf\u0131ndan, \u00fcyelerinin ki\u015fisel ve mesleki geli\u015fimlerine katk\u0131 sa\u011flamak amac\u0131 ile d\u00fczenlenen e\u011fitim programlar\u0131 27 \u015eubat 2010 g\u00fcn\u00fc ger\u00e7ekle\u015fen \u201cNLP Destekli Profesyonel Sat\u0131\u015f Teknikleri\u201d semineri ile devam etti.<\/p>\n<div class=\"clearfix\"><\/div>\n<div class=\"spacer\"><\/div>\n<p>E\u011fitimci Ay\u015fe Kartal taraf\u0131ndan verilen e\u011fitimde konu ba\u015fl\u0131klar\u0131: \u201cNLP Nedir? Ne De\u011fildir?\u00a0 Sat\u0131\u015f ile ilgili Beyindeki Haritalar\u0131n\u0131z Nedir? Haritalar\u0131m\u0131z\u0131 De\u011fi\u015ftirmek; Sat\u0131\u015f Kimyas\u0131n\u0131 Olu\u015fturmak; Sat\u0131\u015f A\u015famalar\u0131 ve S\u00fcre\u00e7ler;Soru Sorma Sanat\u0131; Sat\u0131\u015fta M\u00fc\u015fteri \u0130li\u015fkileri \u0130leti\u015fimi olarak belirlendi.       E\u011fitmen Ay\u015fe Kartal NLP\u2019nin (Neuro Linguistic Programming) yani s\u0131ras\u0131yla \u201cN\u201d\u00a0 N\u00f6rolojik zihin s\u00fcre\u00e7lerimiz; \u201cL\u201d Linguistik : Dil ve s\u00f6zc\u00fckleri kullanma \u015feklimiz ve \u201cP\u201d Programlama: \u00d6\u011frenilmi\u015f ve ama\u00e7lar\u0131m\u0131z do\u011frultusunda yeniden programlanabilen davran\u0131\u015flar\u0131m\u0131z oldu\u011funu s\u00f6yledi.       \u201cNLP d\u00fc\u015f\u00fcnme, dil ve davran\u0131\u015f s\u00fcre\u00e7lerini inceleyerek,istenilen hedeflere ula\u015fmak amac\u0131yla bu kaynaklar\u0131n nas\u0131l etkili \u015fekilde kullan\u0131laca\u011f\u0131n\u0131 \u00f6\u011freten 21. y\u00fczy\u0131l\u0131n basari, m\u00fckemmellik bilimi, sanat\u0131 ve teknolojisidir. NLP; kurucular\u0131na g\u00f6re, \u00f6znel d\u00fcnyam\u0131z\u0131n yap\u0131s\u0131, insan m\u00fckemmelli\u011fine yol g\u00f6steren sistemler b\u00fct\u00fcn\u00fc, baz\u0131lar\u0131na g\u00f6re bir tav\u0131r, baz\u0131lar\u0131na g\u00f6re de ise yarayan d\u00fc\u015f\u00fcnce ve eylemler b\u00fct\u00fcn\u00fc olarak kabul edilmektedir\u201d diyen Kartal, bu tekni\u011fin sadece profesyonel sat\u0131\u015f teknikleri ile s\u0131n\u0131rl\u0131 olmad\u0131\u011f\u0131n\u0131 ve bir\u00e7ok alanda ve \u00f6zellikle yabanc\u0131 dil e\u011fitiminde de etkili bir y\u00f6ntem oldu\u011funa i\u015faret etti.              Kartal: \u201cNLP, bug\u00fcn d\u00fcnyan\u0131n \u00f6nde gelen \u00e7ok uluslu \u015firketlerinin y\u00f6netim becerilerini geli\u015ftirmeden yeniden yap\u0131lanmaya, sat\u0131\u015f ekiplerinin geli\u015fiminden \u00fcst d\u00fczey y\u00f6netim stratejilerini geli\u015ftirmeye kadar varan her alanda etkin olarak kullan\u0131lan bir y\u00f6netim, liderlik, d\u00fc\u015f\u00fcnce, uygulama sistemi ve teknolojisidir NLP; zihin, dil ve davran\u0131\u015f ili\u015fkisini kurarak ki\u015filerin bireysel hedeflerine ula\u015fmalar\u0131 i\u00e7in zihinlerini ne \u015fekilde kullanabileceklerini \u00f6\u011freten de\u011fi\u015fim teknolojisidir. NLP bir sanat ve bilimdir, m\u00fckemmelli\u011fin modellenmesidir\u201d diye konu\u015ftu.       Y\u00f6ntemin sat\u0131\u015f ve pazarlamada \u00e7ok iyi sonu\u00e7lar verdi\u011fine de i\u015faret eden Kartal, \u201cGer\u00e7ek kurumlar pazarlama stratejileri olan kurumlard\u0131r, ger\u00e7ek sat\u0131c\u0131lar\u0131n da mutlaka bir pazarlama stratejileri vard\u0131r. Do\u011fru ki\u015fiye, do\u011fru yerde, do\u011fru \u00fcr\u00fcn\u00fc, do\u011fru fiyata satabilmek i\u00e7in ge\u00e7erli stratejisi olmayanlar deneme yan\u0131ma usulleri ile s\u00fcrekli zaman ve para kaybederler.<br \/>  Sat\u0131\u015f s\u00fcreci ve sat\u0131\u015f sonras\u0131 gereklilikler i\u00e7in yeteneklerinizi geli\u015ftirmek istiyorsan\u0131z bu e\u011fitim do\u011fru se\u00e7im olacakt\u0131rdedi.       &#8220;Unutmay\u0131n asl\u0131nda d\u00fcnyadaki b\u00fct\u00fcn insanlar farkl\u0131 \u00fcr\u00fcnler sunan birer pazarlamac\u0131d\u0131r&#8221; diyen Kartal; e\u011fitimin amac\u0131n\u0131n da: \u201cKat\u0131l\u0131mc\u0131lar\u0131n bilin\u00e7d\u0131\u015f\u0131 ileti\u015fim s\u00fcre\u00e7lerini de y\u00f6neterek farkl\u0131 bir sat\u0131\u015f-pazarlama vizyonu kazanmalar\u0131n\u0131 sa\u011flamak. <br \/>  Temel sat\u0131\u015f-pazarlama teknikleri d\u0131\u015f\u0131nda sat\u0131\u015f-pazarlama s\u00fcrecinin hedef-e\u011flence-ba\u015far\u0131 ekseninde yeniden de\u011ferlendirilmesini sa\u011flamak oldu\u011funu s\u00f6zlerine ekledi.       \u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>PROFESYONEL SATI\u015eTA HEDEFE &#8220;NLP&#8221; \u0130LE\u00a0 ULA\u015eMAK DAHA KOLAY Odam\u0131z taraf\u0131ndan, \u00fcyelerinin ki\u015fisel ve mesleki geli\u015fimlerine katk\u0131 sa\u011flamak amac\u0131 ile d\u00fczenlenen e\u011fitim programlar\u0131 27 \u015eubat 2010 g\u00fcn\u00fc ger\u00e7ekle\u015fen \u201cNLP Destekli Profesyonel Sat\u0131\u015f Teknikleri\u201d semineri ile devam etti.<\/p>\n","protected":false},"author":1,"featured_media":4250,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"gallery","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-4247","post","type-post","status-publish","format-gallery","has-post-thumbnail","hentry","category-genel","post_format-post-format-gallery"],"_links":{"self":[{"href":"https:\/\/www.altso.org.tr\/en\/wp-json\/wp\/v2\/posts\/4247","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.altso.org.tr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.altso.org.tr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.altso.org.tr\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.altso.org.tr\/en\/wp-json\/wp\/v2\/comments?post=4247"}],"version-history":[{"count":0,"href":"https:\/\/www.altso.org.tr\/en\/wp-json\/wp\/v2\/posts\/4247\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.altso.org.tr\/en\/wp-json\/wp\/v2\/media\/4250"}],"wp:attachment":[{"href":"https:\/\/www.altso.org.tr\/en\/wp-json\/wp\/v2\/media?parent=4247"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.altso.org.tr\/en\/wp-json\/wp\/v2\/categories?post=4247"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.altso.org.tr\/en\/wp-json\/wp\/v2\/tags?post=4247"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}